CORPORATE NEWS

AUGUST 21, 2024

Royal Forklifts and Russian Client Join Hands to Expand Business and Strengthen Cooperation

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In November 2025, Royal Forklifts welcomed a client from Russia’s large machinery industry, which specializes in drilling equipment. The client, looking to expand their fleet and increase the scale of their forklift inventory, visited to explore how Royal’s products could help them meet growing customer demand.



Comprehensive Tour and In-Depth Product Discussions


During the visit, the client toured the production, assembly, and finished product lines at Royal Forklifts’ facility. They also observed live demonstrations of Royal’s rough terrain forklifts, gaining firsthand insights into the performance and capabilities of the equipment in real-world conditions.



In addition to the hands-on experience, Royal’s sales and technical teams engaged in detailed discussions with the client. These conversations focused on the client’s specific needs, including their interest in expanding their fleet with Royal’s range of forklifts. The Royal team introduced the client to the full product lineup, detailing load capacities, design concepts, and the fine details that distinguish Royal’s machinery from other competitors.



The meeting also included a thorough discussion about the client’s trial order requirements. The client shared their preferences regarding forklift color, configurations, and optional features. Both parties worked collaboratively to finalize the key specifications for the upcoming order.



Plans for Future Collaboration and Exhibition Participation



Looking ahead, the visit also set the stage for future cooperation. Royal Forklifts and the client agreed to begin preparations for the next year's exhibition plans. The client expressed strong interest in participating with three members of the Royal team in future events, aiming to expand their business connections and strengthen the partnership.



Strengthening Partnerships in the Machinery Industry



This visit further reinforced Royal Forklifts’ commitment to providing reliable, high-performance solutions that cater to the specific needs of industries across the globe. As the client prepares for fleet expansion, Royal Forklifts is excited to be a trusted partner in helping them enhance operational efficiency.


This collaboration illustrates Royal Forklifts' ongoing commitment to supporting clients in diverse sectors, particularly those in challenging industries like drilling, where reliable equipment is essential to success. The shared understanding of both technical specifications and operational needs positions Royal Forklifts as a key player in the client’s future growth strategy.


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